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Imagine filling a form with over 15 fields and when youβre just about to submit the thing, your internet provider decides that this is the ideal time to do their routine maintenance.
Weβve all been there. If you run a web app, and your users end up having to re-enter the same details multiple times, then good luck trying to up your conversion rates; youβre gonna need it. And this is not the only downside of having too many fields on a single form. When a user sees 13 β¦ 14 β¦ 18 fields on a single form, they start estimating how long it will take to fill the entire thing. Too much cognitive load up front leads to a situation where they start re-evaluating if they actually need whatever service is behind this brick wall in the form of a gigantic form. This is exactly where multi-step forms shine.
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